Sirona Strategies has experience in helping companies new to the policy realm understand where business risk lies, where competitors or other stakeholders may be shaping policy adversely, and where opportunities exist to develop new markets based on policy changes. From there, we help companies decide their level of engagement and strategies to employ to achieve their goals. Proactive action is always better than reactive because decisions can get entrenched quickly and it’s much more difficult to change an outcome than shape it.
